Empowering Great Marketing

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Thought Leadership - Social Media

Avoid These Common Social Media Mistakes for Effective Marketing
Avoid These Common Social Media Mistakes for Effective Marketing
Time to read 3 min. to read
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Date 22 January 2024

In the busy world of digital marketing, social media has emerged as an essential tool for businesses to connect with their audience, build brand awareness, and drive sales. With its use being popular worldwide, social media offers endless possibilities. However, in the pursuit of harnessing this opportunity, brands often find themselves stumbling upon some common…

New Year’s Resolutions For Your Social Media Strategy
New Year’s Resolutions For Your Social Media Strategy
Time to read 3 min. to read
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Date 02 January 2024

As the new year dawns, it’s time to revisit your social media strategy to stay ahead of the game. Here’s a look at a few valuable resolutions to propel your social media game to the next level. No More Posting for the Sake of It This year, aim to publish with a purpose rather than…

From Likes to Buys: How to Convert Social Media Followers into Loyal Ecommerce Customers
From Likes to Buys: How to Convert Social Media Followers into Loyal Ecommerce Customers
Time to read 4 min. to read
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Date 27 June 2023

We’re living in the digital era, and having a strong presence on social media can be powerful and is sometimes essential for Ecommerce businesses. However, converting followers into customers can be challenging. In this blog, we will highlight some methods that will help convert your followers into loyal Ecommerce customers.  Where’s my value?  Focus on…

Ecommerce social media tips and topics – How to keep the audience engaged
Ecommerce social media tips and topics – How to keep the audience engaged
Time to read 4 min. to read
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Date 23 June 2023

Social Media has made waves for Ecommerce brands by opening new marketing avenues and offering opportunities for interaction with customers. However, many businesses rely too heavily on their product promotion and often overlook critical elements of their brand that they should be talking about.    This blog will explore why diversifying your content is essential and…