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Crocus Case Study

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Company Overview

Founded in 2000, Crocus are one of the UK’s largest online plant retailers. They supply over 6000 varieties of plants and are renowned for providing plants for award-winning gardens and top designers at the Chelsea flower show – where they’ve won over 30 gold medals, and their offering ranges from house plants to garden furniture. 

They pride themselves on providing the best quality plant to the UK gardener, and their varieties are wide and unique, and they started with a dream of providing plants you couldn’t find in garden centres. 

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The Challenge

Operating in a highly competitive online environment, Crocus needed support from an expert marketing team to help set goals and strategies and drive them forward and produce results. 

They needed experts in paid media (PPC), SEO and CRO to help them achieve their goals, so they came to us! 

Crocus Website

Our Approach

We worked directly with Crocus’ in-house departments, as an extension of their own teams, to set strategies and goals that aligned with their aims. Our expert strategists worked with Mayank Shakula, Head of eCommerce at Crocus, to ensure everything was in place before executing our plans. 

A combination of SEO expertise, CRO advice and an extensive PPC campaign has seen fantastic results, driven by our team and supported by regular calls with the Crocus team to ensure we were on track. Our flexible approach allowed Crocus to achieve their goals year after year, and we continue to work alongside them as they expand their offering! 

Crocus Website Design

The Results

We’ve seen great success across all channels, with paid media leading the way, ensuring that Crocus have grown their business year after year.


Return on Ad Spend


Managed Budgets Increase


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An Extension Of Our Team

Qoob are excellent and we've been with them for such a long time they are more like an extension of our own team.

Mayank Shakula, Head of eCommerce | Crocus
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Tailored Service

They understand our business to the core and all of their services are tailored to us. I couldn't recommend them highly enough.

Mayank Shakula, Head of eCommerce | Crocus
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Great Communication

We communicate daily, weekly, monthly and quarterly! We sit with the team and we come up with goals and plans together.

Mayank Shakula, Head of eCommerce | Crocus
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