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Thought Leadership - SEO

How and Why You Should Develop an Effective SEO Strategy
How and Why You Should Develop an Effective SEO Strategy
Time to read 3 min. to read
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Date 06 November 2023

In the ever-expanding digital landscape, having a robust SEO (Search Engine Optimisation) strategy is no longer a luxury but a necessity. It can propel your online presence, attract more visitors, and convert them into loyal customers. In this blog post, we’ll delve into the hows and whys of developing an effective SEO strategy and why…

5 Quick Wins for Improving Your Core Web Vitals
5 Quick Wins for Improving Your Core Web Vitals
Time to read 3 min. to read
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Date 24 October 2023

In the world of website optimisation, Core Web Vitals have become a buzzword that webmasters and SEO experts can’t ignore. These user experience metrics play a crucial role in how Google ranks your website, and they directly impact the satisfaction of your site’s visitors. But here’s the good news: you can make quick improvements to…

Why are Category Pages So Important for Ecommerce SEO?
Why are Category Pages So Important for Ecommerce SEO?
Time to read 3 min. to read
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Date 31 July 2023

In the competitive world of Ecommerce, search engine optimisation (SEO) plays a crucial role in driving organic traffic and attracting potential customers. While optimising product pages is vital, one often overlooked aspect that can significantly impact your website’s SEO is category pages. We will explore the importance of category pages for Ecommerce SEO and how…